Ali Roach, hc1.com Chief Marketing Officer
As Chief Marketing Officer for hc1, Ali oversees branding, demand generation, and sales development strategies. Her experience in B2B start-up marketing includes previously serving as co-founder & President of Compendium, a content marketing platform that was acquired by Oracle in 2013. Ali jumpstarted her career as an Orr Fellow in 2003, when she was placed at ExactTarget. In 2009 she was named an Indiana Business Journal “40 under 40.” She earned her bachelor’s degree in English Writing from DePauw University. When she’s not working on hc1 marketing, she enjoys spending time with her family.